Michael Farley/Product Design Leadership
I am a
creative
Storytelling, conceptual, let's make something new kind of thing
and
strategic
Finding the right reason to make something smart
product design leader in
New York City
But secretly Canadian
My career has been spent designing teams, products, and services at some of the most interesting and challenging startups, agencies, and tech companies, often with a focus on behavior change and wellness.
| 2025-Present | Steadli | Founder, Product, Design, Research |
| In 2025 I took the leap into entrepreneurship to work on solving the "between doctor visit" problem. This massive opportunity to help influence patient outcomes through behaviour change science in part became obvious because of the rise of GLP-1s, but also impacts care journeys including high blood pressure or cholesterol and diabetes. Learn more about Steadli | ||
| 2021-2025 | Oscar Health | VP Product Design & Research |
| Leading our product design and user research teams as we refactor healthcare in America to be a more useful, usable, and friendly system. Working across member, provider, broker, and our own internal teams, we use technology, design, and storytelling to make a complicated world a little more clear. | ||
| 2020-2021 | Thrive | VP Design |
| Built the new "tech startup" team inside an existing company, creating a team of product, brand, and marketing designers. An initial focus on revitalizing an aging "pre-tech" experience. Rebuilt the process from basics, including defining the process, roles and responsibilities, and vision. | ||
| 2018-2020 | BetterUp | Head of Product Design |
| A member of the product leadership team, and builder of the growth mode product design function. Responsible for leading the design team through continuous discovery, embedding narrative in every member's experience. | ||
| 2017-2018 | Method | Executive Creative Director |
| Global leadership, responsible for team building and development, project vision, and strategic positioning of the Method brand around the world. Specifically co-led the creation of Method's future service offerings. | ||
| 2014-2017 | Fjord | Group Design Director |
| Led service and product strategy and design across the New York Fjord studio. Co-created the Fintech and Start-Up Business Group, trying to make dollars and founders think more human. | ||
| And so on... Reach out for the full resume. | ||
Michael Farley/Product Design Leadership
